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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:

1. How should you produce an Insight Report that gives you the total number of individuals (unique email addresses) who clicked a link in an email campaign in the first three days after it was sent?

A) Measure = Responders, Interval = 3 days
B) Measure = Single Clicks, Sent Date = 3 days
C) Measure = Unique Conversions, Event Date = 3 days
D) Measure = Total Clicks, Interval = 3 days
E) Measure = Responders, Event Date = 3 days

2. You have received requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.
What should you do?

A) Go back to the team that developed the requirements and see if you can schedule the exports on different days. Responsys will allow the use of the same Sent value to be used in two different active exports if they are scheduled for different days of the week.
B) Create the two separate exports and use the Sent value for one export and the SentX value for the second export.
C) Create the two separate exports and ensure they both have the Sent value in them.
D) Go back to the team that developed the requirements and tell them that the Sent feed can only be used in one actively scheduled Connect export job at one time. Determine if the same Sent feed can be sent to different file locations.

3. Your client is interested in using Rapid Retargeter to implement email campaigns based on information about their known customers who have interacted with their website.
Which three of these Composite Events are exposed for Rapid Retargeter? (Choose three.)

A) products that were purchased
B) pages that were marked as favorite
C) search strings entered into a website more than twice
D) products added to a shopping cart, where no additional event takes place
E) products that were browsed/viewed, where no additional event takes place

4. The executive tearn loves your Insight reports, but has limited knowledge of the Responsys menus.
As the Responsys Administrator, how can you provide a custom report that the team can easily access from the Insight menu?

A) Create the custom report and save it to the Insight account folder. Add the report to the Default Dashboard, and tell the executives to view the report from the dashboard whenever they want to view the report.
B) You can only access custom reports from the account folder. You must train the executives to navigate to the Report Library to locate and launch the report.
C) Create the custom report and schedule it to be sent by email to the executive team every single day.
D) Create the custom report and save it to the Insight account folder. Right-click to copy the link for the report. Send the link to the executive team and tell them to use it whenever they want to view the report.

5. After implementing and launching a campaign, you want to watch real-time opens and clicks in order to give a quick report to the executive management.
Where should you retrieve these results and what step should you take to provide the management with the reporting information?

A) View a Live Report for the campaign. Click the Generate Distributable Live Report URL. Provide the URL to the management to facilitate access to the Live Report.
B) In the Campaign Workbook, in the Campaign Setting section, select the Edit active links for this launch link and copy the URL and then provide it to the management.
C) In the Program Designer, using the Analyze Report feature. Select the Edit active links for this launch link and copy the URL and provide it to the management.
D) In the Campaign Workbook, use the Analyze Deliverability functionality. Select the Edit active links for this launch link and copy the URL and provide it to the management.

Solutions: