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Salesforce AP-214 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Marketing Cloud Core Architecture | - Data management and integration
|
| Topic 2: Automation and Optimization | - Automation Studio workflows
|
| Topic 3: Cross-Channel Journey Design | - Customer lifecycle orchestration
|
| Topic 4: Email and Messaging Execution | - Multi-channel messaging
|
Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:
You are getting an error while trying to make an inbox message as inactive. What could be the possible reason.
- A. Some automation activity is using the inbox message
- B. The message has already been sent. (once started to send cannot mark as inactive)
- C. The message is already scheduled/active
Correct Answer: B 🗳️
What is the fastes way to add a classification to a post?
- A. Macro
- B. Classification cannot be added to a post
- C. Add classification manually to each post.
Correct Answer: A 🗳️
Explanation: Only visible for Test4Engine members. You can sign-up / login (it's free).
How are profiles merged In IS:
- A. Probabilistic matching
- B. Deterministic matching on matched identities
- C. Once a day
Correct Answer: B 🗳️
Where can you see ad details for facebook ad campaign. Both advertising campaigns and journey builder)
- A. Journey builder
- B. On the facebook ad channel
Correct Answer: A 🗳️
A deployment specialist sends an Inbox message to your customer audience "Loyalty Program". The next week, they send a message to the same audience using the Replace Inbox feature, but now that audience has some members that no longer exist. What is the expected outcome?
- A. The new message replaces the first message for every user who received the first message, regardless if they still exist in the audience or not
- B. All users receive the new message, but only if they're read the first message
- C. The new message replaces the first message only for users who no longer exist in the audience
- D. The new message replaces the first message, and for users who no longer exist in the audience, the first message is deleted from the user's inbox
Correct Answer: A 🗳️
