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HP HP2-B102 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Industry Trends and Customer Needs | 20% | - Customer business challenges and pain points - Identifying customer segments and requirements - Imaging and printing market trends |
| Solutions and Services | 25% | - Value-added services and support offerings - HP managed print services (MPS) - Software tools and management utilities |
| Sales Process and Techniques | 25% | - Upselling and cross-selling strategies - Handling objections and competitive positioning - Consultative sales methodology |
| HP Imaging and Printing Technologies & Products | 30% | - HP laser and inkjet printing technologies - HP hardware and MFP solutions overview - HP supplies portfolio and cartridge technology |
HP Imaging and Printing Sales Fundamentals Sample Questions:
1. What is the first thing you need to know when selling or leasing HP MFPs?
A) the location of the MFP within the facility
B) the delivery date
C) the monthly page volume expected to be printed on the HP MFP
D) the names of the people who will have access to it
2. What is an accurate description of HP OXP?
A) Has four layers: device, management, workflow, and service
B) Increases the costs of installing partner solutions
C) Limits the types of reports that HP Web Jetadmin can run
D) Provides a consistent user experience with an intuitive user interface
3. Which HP technology increases 600 by 600 dpi files to print effectively at 1200 dpi?
A) HPFastRes 1200
B) HP Intelligent Color Control
C) HP ImageREt Technology
D) HP Laser Modulation
4. What should a business do before deciding to print in-house?
A) Hire a local print shop employee on a contract basis to help develop in-house material
B) Determine if they can get a bulk discount on glossy paper
C) Find a contractor to create the design
D) Use the HP Print Cost Calculator to determine if printing a job in-house is cost-effective
5. Which statement is true about initial contacts between a customer and a business?
A) Most initial contacts occur during the day.
B) Most initial contacts occur through documents.
C) Most initial contacts are face to face
D) Most initial contacts result in a purchase.
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: D | Question # 3 Answer: A | Question # 4 Answer: D | Question # 5 Answer: C |
