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How to book the Marketing-Cloud-Consultant Exam
These are the following steps for registering the Salesforce Marketing-Cloud-Consultant exam:
- Step 1: Visit to Webassessor Exam Registration
- Step 2: Signup/Login to Webassessor
- Step 3: Select the onsite proctored or online proctored delivery method of Certification Exam
- Step 4: Select Date, time and confirm with a payment method
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Salesforce Marketing-Cloud-Consultant Exam Reference
How much Marketing-Cloud-Consultant Exam Cost
The price of the Marketing-Cloud-Consultant exam is 200 USD and retake exam fees is 100 USD plus applicable taxes.
Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-consultant---MCE-Con-201
Salesforce Marketing-Cloud-Consultant日本語 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Marketing Cloud Configuration | 18% | - Set up users, roles, and permissions - Implement data management and data extensions - Configure account settings and business units - Manage sender profiles and deliverability settings - Configure lists and populations |
| Topic 2: Discovery and Design | 18% | - Define success metrics and KPIs - Document current state and desired future state - Analyze customer data and segmentation needs - Gather requirements and understand business objectives - Identify integration points and data flows |
| Topic 3: Email Marketing | 18% | - Apply template and content block strategies - Ensure deliverability and inbox placement - Configure AMPscript for dynamic content - Create and optimize email content - Implement A/B testing andsend time optimization |
| Topic 4: Automation and Data Management | 14% | - Manage contact data and data hygiene - Implement SQL activities for data processing - Configure imports and exports - Utilize automation studio effectively - Build and manage automation workflows |
| Topic 5: Reporting and Analytics | 14% | - Analyze campaign performance - Provide actionable insights and recommendations - Configure and interpret standard reports - Build custom reports and dashboards - Track engagement and conversion metrics |
| Topic 6: Customer Journey Design | 18% | - Apply personalization and dynamic content - Implement triggered and real-time journeys - Build decision trees and branching logic - Utilize Journey Builder features and best practices - Map customer journeys across channels |
