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IBM P8010-099 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: LIVEmail | 18% | - Email tracking and integration - Campaign performance analysis - Inbox metrics import |
| Topic 2: Ad Target | 18% | - Ad campaign integration - Audience segmentation - Targeting rule configuration |
| Topic 3: Explore / Advanced Analysis | 8% | - Filtering and segmentation techniques - Data exploration tools - Custom metric creation |
| Topic 4: Intelligent Offer | 14% | - Recommendation engine setup - A/B testing and optimization - Deployment and configuration |
| Topic 5: Analytics and Reporting | 12% | - Visitor and session analysis - Standard and custom reports - Conversion and revenue metrics |
| Topic 6: Tagging, Data Collection, and Categorization | 30% | - Data validation and quality control - Category definition and mapping - Data collection methodology - Implementation of Coremetrics tags |
IBM Coremetrics Technical Mastery Test v1 Sample Questions:
Question 1
Which of these languages does Coremetrics not currently support?
A. Korean
B. French
C. German
D. Spanish
Question 2
Which of the following is not a Standard AdTarget segment (i.e., one segment definition that is not provided by default within the application)?
A. Email Visitors
B. New Session Visitors
C. Natural Search Visitors
D. Direct Load Visitors
Question 3
Are loops allowed in a CDF file?
A. Yes
B. No
C. Yes, but only 2 levels up.
D. Yes, but only if less than 10 of them.
Question 4
Which of the following is NOT a report chart type?
A. Cumulative Trend
B. Bar
C. Radar
D. Pie
Question 5
How far back can the trigger delay and suppression event windows be configured for a Booking / Cart / Application Abandoner Best Practice program in LIVEmail,?
A. 14 days
B. 90 days
C. 7 days
D. 30 days
Solutions:
| Question 1 Answer: A | Question 2 Answer: A | Question 3 Answer: B | Question 4 Answer: C | Question 5 Answer: D |
